The Maternity-to-Nursing Capsule Wardrobe

Soft, natural and breathable essentials that put your body first

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"Embrace is making a name for itself in the industry by giving mothers what they can't often get: comfortable, simple and sexy maternity and nursing essentials - appealing to the minimalist in us all."

"Embrace makes comfortable maternity essentials you actually want to wear. Their nursing bras and apparel are both comfortable and cool, well-made and well-priced. If you’re looking for something new and different in the maternity space, Embrace is it."

Need Now, Wear Forever

Soft Ribbed Nursing Tank

(Cocoa Brown)

High Leg Maternity Brief

(Cocoa Brown)

High Leg Maternity Brief

(Camel)

The Nursing Dress

(Black)

Soft Ribbed Nursing Tank

(Black)

The Ribbed Daily Tank

(Black)

Soft Ribbed Nursing Tank

(Camel)

The Reviews Are In

THE ONLY DRESS I NEED

Love it! Makes me feel confident wearing postpartum. I bought 3 of them :)

- Sukanya Jane, THE NURSING DRESS

THE BEST

I have gone through 5 pregnancies and trust me when I say that this is THE BEST one I’ve come across. Amazing cut, stretchy and extremely comfy material. I’ve been living in them ever since I’ve had my hands on them. MUST BUY.

- Madeleine, SOFT RIBBED NURSING TANK

Love this nursing bra

The fabric is amazingly soft and comfortable. My boobs have been very itchy and hard to please but this bra actually feels nice on. I’m also pumping and my Elvie fits perfectly. 10/10 would recommend!

Jaime W., LUXE NURSING BRA

Great Bra

All the good reviews were accurate.

- Ashley Fieramosca, SOFT-CUP NURSING BRA

Love it

Love it! The underwear is so soft and comfortable. I got a medium (same size as pre-pregnancy) and I am currently 152lb. I am in my 2nd trimester and these briefs bring me so much joy. Can’t wait to get more.

- Lee, HIGH-LEG BRIEF

Couldn’t find a tank softer than this

I am amazed by how the tank lives up to what it says it does. I’m about to pop and it stretches so nicely. Can’t wait to bring it forward to my breastfeeding journey

- Chantelle F., SOFT RIBBED NURSING TANK

Super comfy and easy to nurse in

The fabric truly feels luxurious. And pulling down the neckline is SO much easier for breastfeeding compared to tanks with buttons or snaps, especially for those late night feeds.

- Jaime W., THE DAILY RIBBED TANK

Love

I just tried on both the bra and tank top and to say I’m REALLY impressed is an understatement. As a pregnant mom with a toddler, I need something easy and secure enough to hold my breasts especially as they change in size and these 2 did not disappoint. Will be ordering immediately again. Thank you!

- Jennifer Okiomah, SOFT RIBBED NURSING TANK

Ok, I am sold!

I am obsessed with the material - so luxurious, breathable and comfortable to wear. Also love the halter neckline, really sets it apart from all the other dresses. Thankfully I have a racerback bra that works perfectly under this dress. Love it so much that now I am going to have to buy the tank top too!

- Andrea, THE RIBBED TANK DRESS

The hype is real

This nursing bra is the Goldilocks of nursing bras. Lightweight, super stretchy, yet lightly supportive with the additional option of adding bra pads. In short, it can adjust to your changing body and outfit needs. The camel is a good nearly-nude color for my skin tone.

- Hillary S., SOFT-CUP NURSING BRA

We are on a mission to create better garments for mothers: quality, considered, minimal.

In a world of nursing bras that are bulky, functional yet uninspired and made of synthetic fabrics, we are intentionally not. Our small collection is the culmination of two years of fit-testing on nursing mothers, developing the softest natural fabrics, and obsessing over creating pared-back wardrobe staples that feel as good as they look.

The result: luxurious, second-skin essentials that help you feel good, supported, and comfortable in your own skin.

Maternity shopping can be overwhelming. We do things differently. We design a small collection of beautiful, long-lasting wardrobe essentials, so every choice is a good one.